Qualitative Methods

What is qualitative research? The qualitative method of research is a type of naturalistic inquiry that aims to learn more about social phenomena in their natural setting. It focuses on the “why” of social phenomena rather than the “what,” and it is based on people’s actual experiences as meaning-makers in their daily lives. Rather than …

Qualitative Method of Data Collection for research Read More »

Qualitative research and research papers This study was conducted to discover how Small and Medium Enterprises (SMEs) in Karachi perceive and practice their Corporate Social Responsibilities by using primary data research. We have conducted interviews with nineteen CEOs, Executives, and managers of different Small and Medium Enterprises (SMEs) doing their businesses in Karachi. We have …

Perceptions and practices of corporate social responsibility among SMEs in Karachi-A primary data research Read More »